Pioneer Generation for Commercial Investment: An Umbrella Management Company

Who We Are

Our story began in 1997 under the name of Darnadeen Medical Co., with the goal of delivering of high-quality and competitively priced medical home care products to make healthcare more accessible and affordable around the Kingdom of Saudi Arabia, the Republic of Sudan, the Arab Republic of Egypt and the Libyan Arab Jamahiriya. We started off with our first showroom in Riyadh which was followed by five other showrooms in the major cities of Saudi Arabia.

Today, we are Pioneer Generation for Commercial Investment (PGFCI), a multi-faceted umbrella company with a strong focus on the importation and exportation of retail and wholesale medical, scientific, and surgical equipment. Other divisions of note include property management, building maintenance, real estate buy/sell, land development, import/export of computers and communication devices, and fully managed import/export & marketing for major local brands.

Our Mission

Our mission is to succeed in managing a family company that  provides different services to the public and private sectors and which is also capable of practicing different types of businesses under one management roof. We aim to reach our objectives through the experienced management, correct organization and by maintaining a high level of quality, professionalism and integrity.

Our Vision

Our vision for the future is to continue to follow the principles which have made our company strong in the first place: integrity, focus, hard work, and a keen eye toward providing excellent service and support to our many customers. In the coming years, we shall grow and flourish, honoring our customers in all that we do by continuing to providing the best quality customer service, as well as ensuring that our products are of the highest quality and overall value.